17 August 2009
One of the best ways I’ve found to beat the Mississippi heat is to just get wet. Its the only way I know of where one can comfortably be outside during the afternoon here. Luckily, I’ve been able to get on the water most weekends!
The full gallery from this past weekend is available at:
+ http://picasaweb.google.com/rob.rubinoff/BoatPics_809
17 August 2009
The Florida Marlins took two of three from the NL Wild Card leading Colorado Rockies this past weekend – placing them just two games back of the Rockies and a full game and one half in front of the surging Atlanta Braves. This Florida Marlins team has potential. They carry themselves very similarly to the 2003 World Chamionchip team – a fun mix of veterans and youthful exuberance that by and large are this year’s surprise team.
Despite their current placement amongst the 30 MLB clubs – the team languishes in virtual obscurity. They seem to never be picked up by national telecasts, and god forbid they receive anything more than a spoken mention of their results on ESPN or FOX derivatives. Maybe the assumption is that they will fizzle away. They have a tendency to do that – remain part of the conversation until mid-September and then fade off. This year may turn out differently – no one ever picks the Fish to win late. They have a knack of winning a World Series every six years and 2009 marks another due date.
14 August 2009
Mom and Sister, Laura.
Outlaw Dumbo Driver (Look for him soon on Gangland)
The Home is not too far off for these two…
A big thanks to my cousin Andrea for these shots – Keep’em comin!
Me, The Internets
/ mad-genius, site-builder, work
14 August 2009
I lead the Interactive practice at Mad Genius – a Jackson, MS area branding, advertising, film and video studio. We’re in dire need of some help because we’ve been getting good at winning new, national level web projects. Happy problem.
I have taken the liberty of ctrl+C,+V’ing the info found in the original posting at http://madg.com/employment/site-builder.html below.
-RSR
Welcome to Mad Genius, home of Creative Fusion, where pure brilliance is always appreciated, but not always as valuable as a total lack of fear. In our labs, we combine design, interactive, marketing, branding, production, animation, and anything else we can get our hands on to create bold new brands crackling with life.
And we’ve found ourselves in need of a solid web site builder.
In this role, your primary job will be to turn Photoshop screen designs into clean, semantic, valid HTML/CSS templates, flowing in content, creating interface graphics, integrating your front-end code with various applications, and taking client direction with regard to changes. Your ability to code is paramount over your ability to design; although any design skills you possess will surely not go to waste.
Responsibilities
As a Site Builder at Mad Genius, you should be ready to:
Qualifications
Extra Credit
Education & Experience
2+ years of experience in Web Design and Coding, Bachelor’s degree or similar.
Compensation
Competitive salary plus benefits.
APPLY TODAY – SUBMIT YOUR RESUME
Please email your cover letter and resume to jobs@madg.com referencing “Site Builder” in the subject line. Include links of your work please. No phone calls.
– END JOB POST
Editorial, The Internets
/ design, IA, jQuery, UX
13 August 2009
Normal State:
Clicking the ‘Programs’ tab in the global navigation area displays a well designed index, providing links to the most popular shows. This is done using JavaScript to in essence make the content area of the page push down – giving the user a sense that the expanded content always lived in the Programs ‘drawer.’
NPR did a video showing one of their Radio personalities test-drive the site. They have also written up a nice piece to introduce things.
Culture, The Internets
/ image, star-wars
13 August 2009
My first reaction? N O T F A I R ! ! !
When I was a kid growing up in the mid to late seventies, I had it pretty good as far as bedrooms go. I had a bunk bed which made for lots of tent and climbing opportunities – both solo and of course when friends came to sleep over. I even had some Star Wars sheets to boot.
The thing I openly wanted however was a Race Car bed. I’d see these at the furniture stores and despite my more than modest upbringing, would revel in despair about how tough I had it.
When I came across the Y-Wing Fighter Star Wars bedroom photos today, a rush of third-grade angst bubbled up from my subconscious. Not only is it setup like a loft bed made popular by college freshman forced to live in dorms, but its decor is tactfully matched to give the room an overall ambieance of Rebel Base meets Jedi locker room.
13 August 2009
When we last left my beloved Hurricanes, we were reeling from a Emerald Almonds Bowl loss at the hand of the California Bears. But unlike real life, for most teams September means a do-over. Things start anew with a fresh record and for many, hope for a National Championship.
Not so for the Miami Hurricanes this year. It’s difficult to write this, but the Canes could easily sit 0-4 by the end of the first week of October. Yes, 0-4. I know. It hurts.
Most top Div 1 programs start the season with a patty-cake game or two. Maybe play a Div 1-AA team like Florida A&M or Charleston Southern. Its a way for elite teams to have an opportunity to experience a game without the threat of an early season loss. Although The U has faced Florida State now for the past couple years in its first contest of the season, Miami traditionally had at least one or two easy games before a mid-season bump up to ACC conference play.
The Hurricanes will first travel to Doak Cambell Stadium – home of the Seminoles of Florida State. The Seminoles aren’t picked to play very well by seasoned prognosticators. Nevertheless, there exists a little bit of a history between these two teams. The only time a Cane will root for a Seminole or the only time a Seminole will root for a Cane, is if the other team happens to be playing the Florida Gators. In an inwardly gleeful twist of events, it is the FSU Seminoles that are under the NCAA’s microscope for misdeeds with regard to their handling of their student-athletes. For more than a decade, its The U that always is synonymous with miscreants at the intercollegiate level. Not only has the tide turned against the Seminoles, but the NCAA actually was forced to vacate wins from the program. That’s NCAA-speak for retroactively taking victories away from a team – something that has never happened at The U, even when we did indeed field a team of straight-up, bona fide thugs.
After their trip up to Tallahassee, the Canes will return home to face Georgia Tech, a team that has stepped up its game and is now held to be a legitimate national caliber team. If that’s not enough, The U will then travel up to Blackburg, VA to take on VA.Tech. The Hokies will be a tough test. To top things off, Miami will close out this grueling test with the Sooners of Oklahoma back home. Oklahoma, incidentally, was ranked 5th in the country at the end of last season by both the AP and USA Today/Coaches polls.
Should the Hurricanes manage to win 3 of 4 or miraculously all four of their first games, there will undoubtedly be much banter about The U regaining its swagger.
Go Canes!
12 August 2009
Just got some great news at work. A proposal I worked very hard on has been approved. I’m going to be leading the redesign and development of a national furniture manufacturer’s website. They sponsor a NASCAR team and an Indy Racing League team, and it looks like I’m going to get another chance to build a microsite to support those endeavors. Lots of good feelings right now. Things are looking very busy for the Mad Genius interactive department.
10 August 2009
The Florida Marlins swept the National League East leading Philadelphia Phillies – pulling to within 4 games of first place and only 3 games behind San Fransisco and Colorado who currently share the NL Wild Card lead. The three wins helped avenge a post All Star Break debacle where the Fish dropped 3 in a row back in mid-July.
The Marlins are playing some good ball overall. They recently acquired Nick Johnson, a solid hitting 1st baseman, from the Nationals. The bullpen is playing very well. Our main starters, Josh Johnson and Ricky Nolasco are playing very well. The team’s hitting is way above what I think anyone would predict.
This over-achieving team has the ability to make the playoffs. Need to keep an eye on the surging braves however.
The Marlins return home to Joe Robbie Stadium to take on the Houston Astros, who are playing sub-500 ball.
Editorial, The Internets
/ IA, UX
6 August 2009
I’m in the middle of a strategic conundrum. I need to design something that generates contacts for a company. Its not the only purpose but for all intents and purposes its the only thing the client will ever care about.
The content they are registering to view is not particularly compelling. Registering will provide the ability to post a comment about their experience with a product, maybe post an idea for a product or modification, and maybe they have an opportunity to upload a photo or something. The specifics aren’t really that important. The important thing from a user’s perspective is that giving you my personal data will provide me access to a mediocre at best experience.
I’m lobbying to open things up. Let anyone in. Only require registration before physically interacting with the system.
When I come across a website that practically greets me with a sign-up form, I balk. I go elsewhere. I am having trouble getting behind a concept I believe goes against what is proven best practices. I saw Jared Spool give his talk at the IA Summit 2009 in Memphis, TN where he detailed the $300 Million button – where by instituting a lazy registration system has cut their drop off rate to the tune of that sum.
More emerging UI patterns that we need to keep top of mind are detailed over at the always informative smashing magazine.
Rob lives and works in the town of Jackson, MS where he leads the interactive department at an awesome advertising and branding agency. Life is slower than most places in Mississippi, and Rob tends to like it that way. Some of his favorite life experiences include sailing across the Atlantic Ocean in a 44ft sloop, learning to speak Swahili while living along the lower slopes of Mt. Kilimanjaro, and zipping along the curviest of Mississippi country roads in his VW Rabbit.
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